Even in the global pandemic of 2020, Ecommerce sales reached up to $4 trillion. Hence, it is safe to say that eCommerce is here to stay for a long time. Ecommerce has always walked hand-in-hand with email marketing. However, eCommerce texting has taken flight and businesspeople now realize that it seems much more convenient than any other channel.
Since the open rate of messages is up to 95%, it makes sense to send e-commerce texts for updates and transactional messages. Haven’t heard of it before? Read on to know what wonders text API does for eCommerce sites. Let’s get into the details of it.
Text marketing is an effective and powerful platform for every business. Almost everyone has a mobile which increases the instant-read factor. Even if someone has a simple phone, they can receive text messages. Hence, the open rate becomes higher.
Texts are always there on the phone, at least they catch the attention of the customer when a notification pops up. If not at the moment, texts are read later which is why they have the highest open rate. This is how businesses get all the engagement from. Ecommerce sites can increase sales and efficiency because of their improved customer experience via text API.
Another reason why you should pick eCommerce texting is for transactional messages. Transactional messages are done against a trigger. This means that when a customer makes an action on your e-store, like buying something, you can set up an API to instantly send a confirmation message.
Customer management, sales, and marketing work side by side. Customer management is as important as marketing. As texts are direct, they are perfect for engaging customers. Apart from enticing customers, text can be used for a better customer experience. It’s the best way to keep in touch with customers, especially for eCommerce sites. You can text them the moment they purchase from your e-shop till they receive their order. There are numerous ways how you can make a good impact on customers. The first thing to remember is that potential customers should be happy with your services. This can only happen if they are satisfied with their experience with your e-store.
Remember, a satisfied customer will more likely to purchase again from you. Moreover, you can convince them to opt-in for promotional messages. This way you will get a new high intent lead. An improved customer experience is crucial for your business progress. There are many ways you can do that. You can send order status texts or you can ask for feedback.
Texting is omnipresent and has a wide reach. Therefore, you can target a large audience through texts. What makes texting authentic is that it’s personal and direct. As an e-store owner, you can make the most from e-commerce texting. It’s worth the hype as you can learn its benefits and use cases down here:
If you haven’t already integrated API to your e-store, it’s time to consider it now. Boost your e-store with enormous sales via eCommerce texting API. Integrate now with TheTexting and see the wonders of it. TheTexting gives you a reliable API service to send out messages instantly.